Salon Plaza continues their interview with Katina McCollum, our Member of the Month for August. Her studio salon advice can make a big difference for you...
Katina knows how to turn $15 bucks into $2000.00 - consistently and easily! To see her talents as a salon professional, click to discover the Best Hair Salon in Laurel MD.
If you're thinking about opening a Studio Salon... Or perhaps you own a multi-chair salon now and want to downsize to something with fewer headaches?
Here's Katina's Studio Salon Advice for Salon Professionals:
How I Grow My Studio Salon Business
My first advice is to make it easy for clients to book with you. I offer online booking and by phone. Most people text now-a-days. That's why I do a lot of appointments through texting. Even though I encourage clients to book on line using stylesheet, I will handle a booking directly if someone prefers.
One nice thing about online booking is that it makes it easy to use automatic text messaging for appointment reminders. Getting a text 24 to 48 hours before appointment cuts down...