Salon Referrals: 5 Reasons Why You Don’t Ask & What To Do About It!

  Need More Salon Referrals? Many salon professionals rely on salon referrals for their source of new business. But most don’t have a workable system in place to get referrals. How About You? 5 Reasons Why Salon Professionals Don’t Ask For Salon Referrals “Anyone can use my services.” “I forget to ask.” “I was never…

Hair Salon Owners: 12 Proven Ways to Get More Calls From Your “CAMM”

  Your “CAMM” – Client Attract Marketing Magnet – Hair Salon Owners Will Gain Power When They Use These 12 Proven Copywriting Secrets… Good marketing for hair salon owners is not about trying to be clever or gimmicky with your words. The best marketing starts a conversation with your most likely clients – a communication…

Hair Salon Owner: Are You Making These 8 Deadly Marketing Mistakes?

  If you’re not earning the revenues you want – If you see too few clients in a week – If your average sale hasn’t increased in awhile – If you’re not generating enough referrals… It’s probably because you’re making one or more of these 8 Deadly Marketing Mistakes: Not having a clear mission statement Not…

Your Salon Business Dream? Crush It With Facebook Marketing Insights!

  Successful salon owners and independent stylists achieve their salon business dream by developing relationships with their ideal clients. Who Are YOUR Ideal Clients? To build a profitable salon business with great clients who keep coming back, first you must identify and reach your “target audience”. These are local people who… Desire your specific professional skills…

Salon Business: Get More Website Visits & Clients With Link Building

How To Get More Visitors To Your Website – And More Business! – With A Link Building Strategy The web is simple. At its core it’s made up of 3 things: TRAFFIC, CONTENT, and LINKS. Traffic – Visitors to your site. The more often people visit, stay, and interact with your site, the more visible you…

Ask Salon Plaza: What Holds The KEY To HAPPINESS In YOUR Life?

Have you ever admired a person from afar – Someone who has truly improved your life… And then get to meet him or her? That’s exactly what happened to me last Friday. I attended an event that featured Brian Tracy as one of the guest speakers. And as always, he truly delivered.  PLUS… I got an…

Hair Salons in Richmond VA: 9 More Ways To Improve Reputation Online

Attention Hair Salons & Stylists in Richmond VA: If You’ve Been Following These Posts & Taking Action… You are searchable You’ve started to build your online reputation You’re keeping in touch with your clients and prospects with Mobile Marketing Now What? What else can you do online to simply and quickly grow your clientele?  9 Ways…

Hairstylist in Norfolk VA Returns To Salon Plaza – 5 Reasons Why!

Noble Overton, owner of Just Noble Hair Salon in Norfolk VA, recently closed her traditional salon in Virginia Beach to return to Salon Plaza. Her Fresh Off The Press Story… “I’ve been doing hair for over 30 years (33 to be exact). I really enjoy being an owner and have run my own shop most…

Salon Guerrilla Marketing: Use Email To Build An Unbreakable Bond

A Question for Cosmetologists: “Should you include email marketing in your Guerrilla Marketing Plan?” Getting an email marketing program up and running requires your time and energy – But will it be worth the effort? 11 Reasons Why You Should Turn Words Into Money With Email Marketing… 1. Simple To Use Emails let you easily…

Salon Guerrilla Marketing: How To Get Free Publicity In 5 Easy Steps

FREE PUBLICITY can make more of an impact for you than advertising… Because it’s really not advertising! It’s a story about something newsworthy you or your salon is doing that will captivate or inform media followers who could also become your clients. That’s why getting local publicity should be part of your guerrilla marketing plan…

Salon Guerrilla Marketing: What’s 3X Better Than Getting New Clients?

Attention Guerrilla Marketers: Take One Simple Step For More Referrals, More Visits & Higher Average Sales! FAIR WARNING: This post is not for newbies. If you’re just starting out as a hairstylist, barber, nail tech, or esthetician, your “job” is to focus on bringing in new clients.  HOWEVER… If you are an experienced cosmetologist with…

Salon Guerrilla Marketing: Only Way To Get A Big Bang For Your Buck

If you’ve been following this Guerrilla Marketing for Salons series… You know the psychology of WHY people buy You’ve created a unique brand experience You’ve tailored your message to your best prospects Next up: How do you make sure the money and time you spend building your business actually pays off?  The ONLY way to…